COMPANY OVERVIEW

Expertise. Refined for mining.

Refined Substance specializes in professional marketing and communications services, in both English and French, for the mining industry, helping our clients to communicate their key messages to important stakeholders and audiences, such as the media, the investment community, the public, senior executives, and employees. With digital communications available 24/7 in today’s wired world, clear, effective messaging is more important than ever.

Let Refined Substance take the substance of what you want to share – press releases, websites, social media campaigns, banners, and more – and refine it so that it achieves your company’s communications goals.

APPROACH

Refined Substance offers communications and marketing expertise to clients in the mining sector. Each of our clients is served by a team of professionals chosen specifically to meet that client’s unique needs. Our services include:

 

  • Communications and marketing services
  • Investor Relations services
  • Writing, editing and designing internal and external communications tools, such as newsletters, blogs, press releases, articles for placement in trade publications or other media, reports, websites, presentations, fact sheets, trade show booth display signage and banners, corporate videos
  • social media strategy and management
  • email marketing campaign management
  • internal communications and employee newsletters
  • Media relations
  • Community relations
  • Event management

UN SDG COMMITMENT

CONNECT WITH US

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QUICK FACTS

Years in business: 10

Head Office: Montreal, Quebec

Select clients: junior mining exploration companies, large multinational mining companies, mining engineering services companies, mining suppliers

Founder Kimberly Darlington:

  • 25 years of experience in communications, PR, IR, and marketing
  • Com., Certified Board Candidate (CDI.D)
  • Fully bilingual (English and French)
  • Leads a team of 5 with expertise in social media campaigns, web and graphic design, and translation – one-stop shop

MAIN AREAS OF EXPERTISE

  1. Communications
  2. Investor Relations
  3. Public Relations
  4. Marketing and Advertising
  5. Social Media Management
  6. Building Awareness

WHY US?

We offer decades of expertise in communications, PR and IR combined with up-to-the-minute knowledge of e-marketing and social media management, and what’s more, we understand mining. We specialize in services for clients in the mining industry, with all its unique requirements, and we are well-networked among industry leaders, analysts, influencers, and media.

Potential Opportunities with Sponsor Companies

  • Augment your company’s visibility and reputation by having us write a twice-monthly blog on your website and share it widely via your social media channels.
  • Build engagement among your employees by having us create a monthly online newsletter highlighting employees’ stories and achievements.
  • We will tailor our services to meet your needs.
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